Tegenwoordig draait e-commerce op een enorm scala aan technologieën en digitale platformen, van websites tot betaalmethodes en social media. De e-commerce omzet maakt wereldwijd enorme ontwikkelingen door, waarbij de verwachting is dat dit in 2028 stijgt naar meer dan 8 biljoen greenback.
Een grote uitdaging in e-commerce is veiligheid. Klanten moeten erop kunnen vertrouwen dat hun persoonlijke en financiële gegevens veilig zijn wanneer ze online winkelen. E-commerce bedrijven moeten investeren in veilige betaalmogelijkheden, SSL-certificaten en andere beveiligingsmaatregelen om de gegevens van klanten te beschermen.
E-commerce houdt in dat mensen of bedrijven goederen of diensten online kopen en verkopen. Dat kan by using een application op je smartphone, een webwinkel, een social media platform, of een online marktplaats.
Puede realizarse mediante una aplicación de smartphone, una tienda online, en las redes sociales o en un "marketplace" o mercado digital. Participar en el ecommerce es posible desde cualquier lugar con acceso a Internet.
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Fulfilled de groeiende belangstelling voor AI-technologie gebruiken e-commerce merken nieuwe tools om de ervaring van klanten te verbeteren. Ze kunnen meer te weten komen more than hun klanten, aangepaste aanbevelingen doen en gerichte advertenties versturen.
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Er zijn verschillende soorten e-commerce, afhankelijk van wie je bent en aan wie je verkoopt. De volgende termen zijn handig om te kennen:
El 80 % de las empresas de ecommerce ya utiliza o planea utilizar chatbots para mejorar el servicio al cliente.